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1
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https://60secondmarketer.com/2015/11/13/how-much-to-spend-on-marketing/
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https://kellblog.com/2022/02/27/the-sales-marketing-expense-ratio/
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https://getcake.com/blog-digital-marketing-stats/
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https://www.quora.com/What-percentage-of-revenue-is-typically-spent-on-marketing-and-advertising
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https://www.bu.edu/bhr/2015/08/25/digital-marketing-budgets-for-independent-hotels-continuously-shifting-to-remain-competitive-in-the-online-world/
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72
https://improvado.io/blog/ads-spend-report-by-industry
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73
https://www.hklaw.com/en/insights/publications/2020/04/the-impact-of-covid19-on-your-advertising-and-marketing-campaigns
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https://www.pwc.com/gx/en/industries/tmt/media/outlook/segment-findings.html
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https://saibooks.com/advertising-sales-ratios/
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https://www.prlog.org/12916592-2021-ad-to-sales-ratios-benchmarks-by-company-and-industry-released.html
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https://www.reuters.com/article/uk-aol-results/aol-ad-sales-strongest-in-seven-years-boost-profit-idUKBRE8A51H820121106
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80
https://www.pewresearch.org/fact-tank/2017/06/01/circulation-and-revenue-fall-for-newspaper-industry/
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https://dmexco.com/stories/digital-advertising-is-booming-a-lasting-trend-or-one-peak-wonder/
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https://www.ic.gc.ca/app/scr/app/cis/performance/54181
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https://www.weforum.org/agenda/2020/06/coronavirus-advertising-marketing-covid19-pandemic-business/
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https://en.wikipedia.org/wiki/Advertising_revenue
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https://scholarworks.waldenu.edu/cgi/viewcontent.cgi?article=7175&context=dissertations
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https://www.rogerwest.com/strategy/calculate-annual-marketing-budget/
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https://www.freshbooks.com/hub/marketing/types-of-advertising
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https://contentmarketinginstitute.com/wp-content/uploads/2015/09/2016_B2B_Report_Final.pdf
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https://searchengineland.com/percentage-budget-seo-387020
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https://www.drift.com/books-reports/state-of-marketing-ai/
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https://sproutsocial.com/insights/social-media-statistics/
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https://www.superoffice.com/blog/customer-experience-statistics/
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https://www.strategyzer.com/business-model-canvas/revenue-streams
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