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1
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2
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11
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https://link.springer.com/article/10.1023/A:1007995112055
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https://www.technologyreview.com/2007/08/21/98765/how-ads-affect-our-memory/
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27
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28
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29
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30
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31
https://www.semanticscholar.org/paper/HOW-AND-WHEN-ADVERTISING-CAN-INFLUENCE-MEMORY-FOR-Braun-LaTour-Latour/4f82ac2b122fee87f3b6c8f332ee879f3707c4da
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36
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37
https://files.eric.ed.gov/fulltext/ED243141.pdf
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38
https://www.forbes.com/sites/princeghuman/2022/04/28/applying-neuroscience-of-memory--emotion-to-marketing/
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https://www.thescienceofpersuasion.com/single-post/episodic-and-semantic-memory-which-to-prioritize
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https://ameritest.com/wp-content/uploads/2021/03/How-Attention-Connects-to-Memory.pdf
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https://www.consumerpsychologist.com/cb_Learning_and_Memory.html
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https://insidescience.org/news/advertising-can-warp-your-memory
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51
https://www.linkedin.com/pulse/how-brands-grow-4-advertising-works-fred-dorsimont
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53
https://www.quirks.com/articles/what-the-sins-of-memory-mean-for-marketing-researchers
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https://www.bazaarvoice.com/blog/visual-content-memory-in-marketing/
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56
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https://www.studocu.com/en-gb/document/university-of-reading/applied-psychology/consumer-memory-essay/7702774
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58
https://www.marketingmag.com.au/tech-data/after-attention-comes-memory-the-best-campaigns-last-until-the-point-of-purchase/
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https://prasadnaik.faculty.ucdavis.edu/wp-content/uploads/sites/422/2016/11/ml2010.pdf
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https://glintadv.com/2017/01/10/psychology-in-advertising/
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61
https://www.linqia.com/insights/influencer-marketing-and-consumer-memory/
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https://brigadebranding.com/memory-structures-the-power-of-sticky-brands/
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https://www.internationalscholarsjournals.com/articles/memory-emotions-and-rock-n-roll-the-influence-of-music-in-advertising-on-brand-and-endorser-perception.pdf
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66
https://www.routledgehandbooks.com/pdf/doi/10.4324/9780203809570.ch3
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https://intuitiveconsumer.com/science-under-the-hood-4-low-attention-processing-implicit-memory/
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https://web.colby.edu/cogblog/2022/04/29/why-cognition-makes-funny-and-weird-ads-so-great/
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https://papers.ssrn.com/sol3/papers.cfm?abstract_id=2266923
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70
https://prezi.com/63ptqkxlsn7o/how-and-when-advertising-can-influence-memory-for-consumer-experience/
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71
https://thearf.org/access-knowledge-2/publications/journal-of-advertising-research/the-impact-of-rational-emotional-and-physiological-advertising-images-on-purchase-intention-how-tv-ads-influence-brand-memory/
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73
http://www.journalofadvertisingresearch.com/content/46/1/57.full-text.pdf
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https://www.majortests.com/essay/Memory-And-Learning-In-Advertisements-588262.html
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https://www.passionateinmarketing.com/study-proves-emotional-ads-not-helpful-for-consumer-memory/
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https://jov.arvojournals.org/article.aspx?articleid=2140010
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77
https://www.ipl.org/essay/Effects-Of-Implicit-Memory-And-Subliminal-Advertising-FK8VSCG7EAJP6
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https://www.emerald.com/insight/content/doi/10.1108/EJM-03-2014-0188/full/html
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https://www.ringboost.com/blog/facts-about-memory-and-marketing
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https://www.merkle.com/blog/how-reconstructive-memory-affects-consumer-outlook
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https://www.ukessays.com/essays/psychology/consumer-memory-in-relation-to-advertising-effectiveness-psychology-essay.php
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https://blog.hubspot.com/agency/science-brands-seduce-subconscious
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https://www.marketingteacher.com/internal-influences-memory/
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https://owlcation.com/social-sciences/The-Effects-of-Advertising-on-the-Human-Brain
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